AI is Here to Stay, But You Still Need the Human Touch

AI is Here to Stay, But You Still Need the Human Touch

OK, I’ll be honest with you dear reader. It was hard to keep a level head whilst writing this blog and not turn it into some crazy old-woman rant. I’ll come straight out with it, the elephant in the room … as a copywriter, the arrival and rise of AI has absolutely...
Before You Send A DM Just Look …

Before You Send A DM Just Look …

Warning.  This blog post could get a little bit ranty! I’ve been looking after social media feeds for SMEs since 2012.  I genuinely feel that as a nation, we (that’s the Royal We, naturally!) are getting lazier by the day. Why? The volume of DMs (direct messages for...